#77: How To Create Charismatic Content That Makes You Your Market's Messiah with RC Clark
Content creation can be exhausting and overwhelming at times for many coaches.
As a content creator, it can be easy to get bogged down by all of the "shoulds."
You should be posting on social media every day. You should be writing blog posts and creating videos. You should be doing all of the things. But what if you're not? What if you're struggling to keep up with the content creation demands of your business?
You love coaching, but you feel like an outsider when it comes to marketing your business.
It's so funny how when you start your journey of being a coach, you do not realize that majority of the time in your business relies on your marketing effort to get seen, get heard, and get hired.
In this episode, my guest RC Clark, who is a virtual content strategist and he is on a mission to spread good ideas, outshine negativity, open minds, and eradicate fear. Before coaching, RC worked in a marketing firm as a marketing copywriter for a couple of years until the company called it quits. He moved on to run his video marketing production agency.
He also worked in a grocery store, where he learned that being an individual with a non-judgemental sense can help you get out exciting stuff from people. Working in the grocery store was his final experience before becoming a content marketing coach for entrepreneurs.
My conversation with RC tells a lot about how important having a mission is; he says: "you have to have a mission that you revolve everything around; otherwise, there will be a mystery on what you should do with your life and focus your energy."
In this episode, you'll learn:
How to infuse charisma into your writing/content
Tips for getting good content and being a unique coach
About the right attitude coaching
About the Big3
[2:07] : Meet the charismatic coach
[4:11]: Learn to make Caipirinha
[8:37]: RC's life before coaching
[12:09]: "My main vision is to help people love themselves"
[14:19]: Charismatic marketing and writing
[26:25]: Market Messiah
[31:17]: The Big3
[36:39]: "Mission is essential but invincible to the eyes"
Click Here To Listen | Watch Video
Rate, Review, & Follow on Apple Podcasts
Every once in a while, we all need an extra dose of inspiration from someone else who has been on this journey to remind us that we can do this! “I’ve done it, and so can you!”
Please consider the rating and review my podcast if this sounds like you. Your support is valuable to many of my listeners because it encourages me to work hard and invite more inspiring guests on future episodes so we can learn & grow with each other.
And…if you haven’t already done so, subscribe to my podcast. I’m constantly creating more content to brighten your day and helpful tools and ideas so you can shine on your coaching journey! So…Subscribe NOW!
Links Mentioned in This Episode:
5 STEPS TO CREATE YOUR POWERFUL CORE MESSAGE THAT ATTRACTS AND SELLS
An easy-to-follow guide for heart-centered, introverted women coaches that will help you articulate your unique selling proposition and craft a message that speaks to your dream clients.
Related Episode:
#69:THE 5 TYPES OF SOCIAL MEDIA POST YOU MUST TRY IN YOUR COACHING BUSINESS
#64: HOW TO UTILIZE YOUR VISUALS FOR MEDIA VISIBILITY WITH AMANDA GOFF
#60: HOW TO DO MORE WITH YOUR EMAIL MARKETING?
#59: HOW TO GAIN VISIBILITY VIA MEDIA OUTREACH?
#54: WHY YOUR MARKETING ISN'T ATTRACTING YOUR IDEAL COACHING CLIENTS
