#86 THREE Gift Ideas To Promoting and marketing coaching business during holidays
You love having a promo during the holiday while the world is on a shopping spree.
But coaching doesn't consist of a "physical product" that you can wrap up with gift wrap and place underneath a tree to gift it away. It is something intangible, an experience that people can't just see and touch.
That's why it's important to pay special attention to the way you communicate your coaching offer during the holiday season. You want to make sure that your offer stands out from all of the other noise and distractions that are so prevalent this time of year.
Here are some tips on how to effectively market your coaching offer during the holidays:
1. Get creative with your messaging. It’s important to create messages that will capture people’s attention and encourage them to take action. Think about crafting catchy phrases or puns that are relevant to the season, such as “Coaching to Take Your Goals Through the Roof this Holiday Season!”
2. Use visuals that capture the holiday spirit. People are used to seeing classic Christmas images such as Santa and snowmen, but try to think outside of the box for something more creative and eye-catching. You could use a picture of an open gift box with a quote about the present of coaching or a festive graphic showing the various benefits of your program.
3. Make use of social media platforms. Social media is a great way to reach potential clients during the holiday season and spread awareness about your offer. Create posts that include relevant hashtags and interact with people who are engaging in conversations related to your topic.
4. Offer a special promotion or incentive. Everyone loves a good deal, especially during the holidays! Consider offering discounted rates, free sessions, or bonus materials that will add value to your coaching package and entice people to sign up.
In this episode, I talked about
The mistakes coaches make trying to market their products during this holiday season.
Problems around common marketing strategies for coaching businesses, how it affects their businesses, and the impression it leaves on clients.
THREE GIFT ideas that you can do in your coaching business to help you promote and market during this holiday season.
Time Stamp:
[4:04] What I've learned about referring a friend
[4:45] Common mistakes I see coaches making
[7:06] Three solution ideas to help you promote and market your coaching business this holiday season.
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