#52: How to Create High-Converting Website Design with Elizabeth Averyanova
Here is a BIG, GIGANTIC, MASSIVE QUESTION every coach wants to know...
How do I Get Clients?
YES!? Type 'CLIENTS' in the comment if you ever thought about this question at any point in your coaching life.
I know I had, MANY MANY TIMES!
I would say there are two ways to get clients if I were to summarize for you: ACTIVE and PASSIVE or also known as an INBOUND and OUTBOUND marketing strategy.
The most active way (OUTBOUND MARKETING) is honestly the good old fashion way of reaching out to your potential prospects and talking to them about what is it they are struggling with and offering your service. This typically happens in networking events, your referral system, and cold pitches where you are ACTIVELY LOOKING AND SEARCHING AND HUNTING clients.
The more passive way (INBOUND MARKETING) and when used in combination with your inbound method becomes a powerful and more sustainable method of creating a business that will attract your Traffic and generate LEADS which in turn will lead to this ACTIVE part of your coaching business.
The inbound marketing and a passive way of your coaching business include setting up your website, creating content to nurture your audience, having a compelling package to offer, your branding, your imagery, your overall package of what your business is about. Having brand awareness allows you to attract and funnel the clients you would love to work with to your door.
HERE IS WHAT YOU NEED TO KNOW...
Your business depends on both...
Your outbound strategy as well as your inbound strategy.
Use your website to attract and funnel the inbound traffic that draws your prospective clients to consume your content and wanting to hear more from you and about you is a great way to initiate and create contact with individuals who might benefit from working with you.
In this episode, I've invited an expert on Kajabi web design and brand strategist to speak with you about how you can create high converting Kajabi website design from an expert in the field and the elements you need to have a catchy front page that attracts your soulmate clients.
“Imagination is everything. It is the preview of life's coming attractions.”
-Albert Eistein
Elizabeth Averyanova is a web designer, brand strategist, and founder of the design & branding agency - Studio Classica. Elizabeth helps coaches & purpose-driven female entrepreneurs scale their businesses with impactful, beautiful branding and design to attract dream clients, elevate their online presence, and book out their offers while creating a lasting impact in the world.
In this episode, you will learn:
What are some of the elements to create a catchy front page?
Tips on making engaging content?
How much information should I be adding to my sales page?
What would be an example of highly converting sales page?
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Links Mentioned in This Episode:
Elizabeth Averyanova’s WEBSITE: StudioClassica
Elizabeth Averaynova’s Facebook: @averyanovadesign
Elizabeth Averaynova’s Instagram: @ElizabethAveraynova
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Feeling inspired and all pumped to get out there and get your words out to the world? Grab your free resources to create meaningful content that speaks to the heart of your soulmate clients.
