Get new episodes delivered to your inbox. Plus extra resources and behind-the-scenes notes from Michelle.

MAKE IT VISIBLE PODCAST

Marketing and client attraction for certified coaches. One conversation at a time.

Every episode covers what it actually takes to stop chasing clients and start attracting them. Strategies you can use this week.

Hosted by Michelle Kuei  · ICF Accredited Coach  ·  Top 15 LA Coach

100+

episodes

Weekly

New Episodes

Free

Always

Latest Episode

LATEST EPISODE  ·  Episode 248 ·  14:53 min

Substack For Coaches: My Honest Take After 30 Days

Most coaches hear "get on Substack" and think it's the answer to getting clients. It's not.

Substack is a place to get found. That's it. It's not where you keep people. It's where they meet you.

I spent 30 days on it. This episode is what I learned.

You'll hear why there's no algorithm fighting you like on Instagram. 

Why you don't really own your Substack list (and where to send people so you don't lose them). 

And the one mistake that keeps coaches busy, liked, and still broke.

[Play episode]

About this podcast

Make It Visible is a weekly podcast hosted by Michelle Kuei, an ICF-certified business coach based in Los Angeles. Each episode covers marketing, visibility, and client enrollment strategies for certified coaches and coaches completing ICF-accredited training programs. The show teaches coaches how to attract clients consistently using the Client Enrollment Method™ — a 7-step framework for going from invisible to consistently booked without cold pitching or paid ads. New episodes every week. Free to listen on this page, Spotify, and Apple Podcasts.

All Episodes